Privacy Policy

This Privacy Notice for Flex Virtual Enterprise Services (doing business as Herrise) (“we,” “us,” or “our”), describes how and why we might access, collect, store, use, and/or share (“process”) your personal information when you use our services (“Services”), including when you:

• Download and use our mobile application (Herrise), or any other application of ours that links to this Privacy Notice
• Use Herrise — a women's personal growth and habit tracking app available on iPhone. The app helps women build intentional daily routines across five life pillars: Appearance and Glow, Financial Intelligence, Mindset and Energy, Relationships and Social Capital, and Health and Body. Features include daily check-ins, custom habit tracking per pillar, a weekly Glow Score, a Bag Check financial tracker, daily affirmations, habit streaks, and year-in-review stats. The app stores user data locally on the device using iOS Keychain and AsyncStorage. We do not collect, sell, or share personal data with third parties. Subscriptions are processed through Apple's App Store.
• Engage with us in other related ways, including any marketing or events

Questions or concerns? Contact us at fabianamichellee@gmail.com.

What personal information do we process? We may process personal information depending on how you interact with us and the Services.

Do we process sensitive personal information? We may process sensitive personal information when necessary with your consent or as otherwise permitted by applicable law.

Do we collect information from third parties? We do not collect any information from third parties.

How do we process your information? We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law.

How do we keep your information safe? We have adequate organizational and technical processes in place to protect your personal information.

What are your rights? Depending on where you are located, applicable privacy law may give you certain rights regarding your personal information.

Personal information you disclose to us

We collect personal information that you provide to us.

The personal information we collect may include:

• Names
• User generated content
• Financial data
• Device data

Sensitive Information. When necessary, with your consent or as otherwise permitted by applicable law, we process financial data.

Payment Data. Subscription purchases are processed through Apple's App Store. In-app purchase management is handled by RevenueCat, a third-party service that collects purchase history and certain device identifiers (such as anonymous app user IDs) to verify and manage subscription status. RevenueCat does not receive your name, email, or financial details. You may review RevenueCat's privacy policy at revenuecat.com/privacy. Apple's privacy policy is available at apple.com/legal/privacy.

Application Data

• Mobile Device Data. We automatically collect device information (device ID, model, manufacturer), operating system, version information, IP address, and information about the features you accessed.
• Push Notifications. We may request to send you push notifications regarding your account. You may turn these off in your device's settings.

Information automatically collected

We automatically collect certain information when you visit, use, or navigate the Services, including:

• Log and Usage Data — IP address, device info, browser type, activity date/time stamps, pages viewed, crash reports.
• Device Data — Computer, phone, or tablet information such as IP address, browser type, hardware model, operating system.
• Location Data — We collect location data from your device. You can opt out by disabling your Location setting.

Our use of information received from Google APIs will adhere to Google API Services User Data Policy, including the Limited Use requirements.

We process your personal information to:

• Facilitate account creation, authentication, and account management
• Deliver and facilitate delivery of services to you
• Respond to user inquiries and offer support
• Send administrative information
• Fulfill and manage your orders
• Enable user-to-user communications
• Save or protect an individual's vital interest

We only process your personal information when we believe it is necessary and we have a valid legal reason to do so under applicable law.

If you are in the EU or UK: We rely on Consent, Performance of a Contract, Legal Obligations, and Vital Interests as our legal bases.

If you are in Canada: We process your information based on express or implied consent, or in exceptional cases where permitted by law without consent.

We may need to share your personal information in the following situations:

• Business Transfers. We may share or transfer your information in connection with any merger, sale of company assets, financing, or acquisition.
• RevenueCat. We use RevenueCat to manage in-app subscriptions. RevenueCat receives an anonymous app user ID and purchase history from Apple to verify your subscription status. RevenueCat does not receive your name, email address, or payment details. See revenuecat.com/privacy for details on how RevenueCat handles this data.

All other app data (check-ins, habits, Glow Score, Bag Check, streaks, affirmations) is stored locally on your device using iOS Keychain and AsyncStorage and is never transmitted to our servers or any third party.

We may use cookies and similar tracking technologies (like web beacons and pixels) to gather information when you interact with our Services. Some tracking technologies help maintain security, prevent crashes, fix bugs, and assist with basic site functions.

We also use Google Analytics to track and analyze use of the Services. To opt out of Google Analytics, visit tools.google.com/dlpage/gaoptout.

We will only keep your personal information for as long as it is necessary for the purposes set out in this Privacy Notice, or as required by law. When we no longer have a legitimate business need to process your personal information, we will delete or anonymize it.

We have implemented appropriate technical and organizational security measures designed to protect your personal information. However, no electronic transmission over the Internet can be guaranteed to be 100% secure. You should only access the Services within a secure environment.

We do not knowingly collect, solicit data from, or market to children under 18 years of age. By using the Services, you represent that you are at least 18. If we learn that personal information from users under 18 has been collected, we will deactivate the account and delete such data. If you become aware of any data we may have collected from children under 18, please contact us at fabianamichellee@gmail.com.

Depending on your location, you may have rights that allow you greater access to and control over your personal information, including:

• Right to access and obtain a copy of your personal information
• Right to request rectification or erasure
• Right to restrict the processing of your personal information
• Right to data portability
• Right not to be subject to automated decision-making

To exercise these rights, contact us at fabianamichellee@gmail.com.

Withdrawing consent: You may withdraw your consent at any time by contacting us. This will not affect the lawfulness of processing before its withdrawal.

Opting out of marketing: You can unsubscribe at any time by clicking the unsubscribe link in our emails or contacting us.

Most web browsers include a Do-Not-Track (“DNT”) feature. At this stage, no uniform technology standard for recognizing DNT signals has been finalized, and we do not currently respond to DNT signals. If a standard is adopted in the future, we will inform you in a revised version of this Privacy Notice.

If you are a resident of California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Texas, Utah, or Virginia, you may have the right to request access to and receive details about the personal information we maintain about you, correct inaccuracies, or delete your personal information.

Categories of personal information collected: Identifiers, personal information, protected classification characteristics, commercial information, geolocation data, and sensitive personal information (account login information).

Your rights include: Right to know, right to access, right to correct, right to delete, right to obtain a copy, right to non-discrimination, and right to opt out of targeted advertising or sale of personal data.

We have not disclosed, sold, or shared any personal information to third parties for a business or commercial purpose in the preceding twelve (12) months. We will not sell or share personal information belonging to website visitors, users, and other consumers.

To exercise these rights, email us at fabianamichellee@gmail.com.

Yes, we will update this notice as necessary to stay compliant with relevant laws. The updated version will be indicated by an updated “Revised” date at the top of this Privacy Notice. We encourage you to review this Privacy Notice frequently.

If you have questions or comments about this notice, you may contact us at:

Based on the applicable laws of your country or state of residence, you may have the right to request access to the personal information we collect from you, correct inaccuracies, or delete your personal information. To request to review, update, or delete your personal information, please contact us at fabianamichellee@gmail.com.